Amazon-owned comiXology is well known as the store for purchasing digital comics from just about all the major funny-book publishers; its free apps, going by the simple name "Comics," are how you read them. The app is a wonder, making page-by-page or panel-by-panel reading a delight, especially on a comic-book-page-sized tablet. The synced view means you stop on one device and pick up at the next one in the same spot. Pair it with comiXology's unlimited reading subscription option, or buy new comics the same day they appear in stores. For comic book nerds, it's a must. (Windows users will have to stick with the Web interface, as the Windows Store app has been scuttled.)
Described as a "messaging app / former Emperor of Austria," you can tell from the Web page that Franz is gonna be fun—and useful. The sheer number of services it supports is huge: Slack, Facebook, WhatsApp, Skype, Google Hangouts, Twitter, Gmail, Outlook.com, and HipChat are just the start. You can add a service multiple times if you have multiple accounts.
This re-labeling has since attracted a lot of support (and some opposition) in the hacker culture. Supporters include Linus himself, John "maddog" Hall, Larry Augustin, Bruce Perens of Debian, Phil Hughes of Linux Journal. Opposers include Richard Stallman, who initially flirted with the idea but now thinks the term "open source" isn't pure enough.
Marketers should implement passive lead generation tactics in addition to regular marketing activities to help hit their lead goals. The methods detailed above should not completely replace time-intensive lead generation work. A marketing team should implement a variety of lead generation efforts. This kind of flexibility will ensure they produce a steady source of leads even as marketing trends shift.
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