Help Scout is a company that wants to rank for customer acquisition. Check out their pillar content on customer acquisition. Not only is the page very helpful for anyone interested in this topic, but because Help Scout links to a bunch of other sites, they are setting the page up to receive backlinks from those other sites. Marketers should think outside normal content creation practices and create a pillar piece of curated content.
The FSF also notes that "Open Source" has exactly one specific meaning in common English, namely that "you can look at the source code." It states that while the term "Free Software" can lead to two different interpretations, at least one of them is consistent with the intended meaning unlike the term "Open Source".[a] The loan adjective "libre" is often used to avoid the ambiguity of the word "free" in English language, and the ambiguity with the older usage of "free software" as public domain software. See Gratis versus libre.