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Since free software may be freely redistributed, it is generally available at little or no fee. Free software business models are usually based on adding value such as customization, accompanying hardware, support, training, integration, or certification.[18] Exceptions exist however, where the user is charged to obtain a copy of the free application itself.[51]

Gale is an e-research tool offered by Cengage Learning. It's designed mainly for schools and educational research, but can be quite helpful in generating sales lead lists as well. Gale publishes over 600 databases, both in hard copy and online. These databases include both business information and collections of articles on various subjects. The article lists are particularly useful when you're collecting lists of publications related to your industry.
Software that is free only in the sense that you don't need to pay to use it is hardly free at all. You may be forbidden to pass it on, and you are almost certainly prevented from improving it. Software licensed at no cost is usually a weapon in a marketing campaign to promote a related product or to drive a smaller competitor out of business. There is no guarantee that it will stay free.

Actively search for people and businesses who might benefit from your services. Check out their website, get ahold of their contact information, and start cold calling to generate leads. Few freelancers use this direct strategy anymore, and people will be surprised by your professionalism in choosing to cold call. This will help you stand out from the competition.

Most freelancers put calls-to-action on their sites asking prospects to set up a consultation. This is a great strategy, unless your prospects aren’t quite sure if they want to purchase your services yet. Add a lead capture form on your site where people can sign up to get more information. Then you get their contact information and can continue to market to them.


Our favorite messaging service takes security seriously—it's Snowden-approved!—using its own open-source protocol to do end-to-end encryption, even on voice calls. It's not as much fun as some of the others, but still supports sending photos and video, plus group messaging. On Android, Signal can completely replace the SMS texting app; on iPhone you need to get other users to download Signal or you can't talk to them.


I may not know you, but I’d be willing to guess you’re a pretty good salesperson. You’ve probably said, “Put me in front of someone, and I can close them,” a time or two. I’ve come to notice that the biggest problem facing salespeople isn’t selling, it’s lead gen. You can be the best salesperson in the world, but if you don’t have prospects to sell to, it doesn’t matter.
Actively search for people and businesses who might benefit from your services. Check out their website, get ahold of their contact information, and start cold calling to generate leads. Few freelancers use this direct strategy anymore, and people will be surprised by your professionalism in choosing to cold call. This will help you stand out from the competition.
Commenting on Websites: Sites like Huffington Post, Entrepreneur and Forbes all rely on social media sign-ins. This means when you comment on these sites; you are logged into another site and posting as that profile. You can find the hottest articles, read the comments and connect with the commenters on their respective social media profiles. It’s one of the easiest ways to find leads. 
There are thousands of free applications and many operating systems available on the Internet. Users can easily download and install those applications via a package manager that comes included with most Linux distributions. The Free Software Directory maintains a large database of free software packages. Some of the best-known examples include the Linux kernel, the BSD and Linux operating systems, the GNU Compiler Collection and C library; the MySQL relational database; the Apache web server; and the Sendmail mail transport agent. Other influential examples include the Emacs text editor; the GIMP raster drawing and image editor; the X Window System graphical-display system; the LibreOffice office suite; and the TeX and LaTeX typesetting systems.
Foxit Reader is free for not just reading, but also creating PDFs and collaboration on the files (at least you can with the Windows version; Mac and Linux are more limited). Foxit's MobilePDF apps are on iOS, Android, and Windows Phone. What's more, they support a tech called ConnectedPDF so you can send PDF files and even update them after you send them (thanks be to the cloud).
The right to study and modify a computer program entails that source code—the preferred format for making changes—be made available to users of that program. While this is often called 'access to source code' or 'public availability', the Free Software Foundation recommends against thinking in those terms,[10] because it might give the impression that users have an obligation (as opposed to a right) to give non-users a copy of the program.

The issue of binary blobs in the Linux kernel and other device drivers motivated some developers in Ireland to launch gNewSense, a Linux based distribution with all the binary blobs removed. The project received support from the Free Software Foundation and stimulated the creation, headed by the Free Software Foundation Latin America, of the Linux-libre kernel.[47] As of October 2012, Trisquel is the most popular FSF endorsed Linux distribution ranked by Distrowatch (over 12 months).[48] While Debian is not endorsed by the FSF and does not use Linux-libre, it is also a popular distribution available without kernel blobs by default since 2011.[47]


Hey Rolando! Great article! I've actually hired a few freelancers to do some online marketing for me. Although, of course, not everyone is an expert at everything, but with a little direction, you can get the most out of your marketing experts. Hope this helps too... Here's a great list of questions to ask marketing candidates. I chanced upon this and actually ask some questions similar to the ones found on this list: http://www.growthmarketingpro.com/hiring-a-marketer-here-are-the-17-most-important-questions-to-ask Cheers and more power!
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