You can only get so much reach on social media by sharing interesting posts and following new people. If you want to really get noticed, you’ll need the help of influencers. Influencers are popular profiles on social media who can share your content with their audience. Find powerful ones and encourage them to share your blog posts and other content to get more reach.
Free software is generally available at no cost and can result in permanently lower TCO costs compared to proprietary software. With free software, businesses can fit software to their specific needs by changing the software themselves or by hiring programmers to modify it for them. Free software often has no warranty, and more importantly, generally does not assign legal liability to anyone. However, warranties are permitted between any two parties upon the condition of the software and its usage. Such an agreement is made separately from the free software license.
Evernote has one use: be your online repository for everything. Scan it, shoot it, type it, whatever, just put it in Evernote to find later. Most text, even in pictures, is OCRed (optical character recognition) so it's searchable later. Organize the notes into Notebooks, then access it anywhere. Despite some ups and downs in its business model, it remains our Editors' Choice for note-taking on multiple platforms—even if for free you can only use two devices (plus the Web interface).
This last point, which allows the software to be sold for money seems to go against the whole idea of free software. It is actually one of its strengths. Since the license allows free redistribution, once one person gets a copy they can distribute it themselves. They can even try to sell it. In practice, it costs essentially no money to make electronic copies of software. Supply and demand will keep the cost down. If it is convenient for a large piece of software or an aggregate of software to be distributed by some media, such as CD, the vendor is free to charge what they like. If the profit margin is too high, however, new vendors will enter the market and competition will drive the price down. As a result, you can buy a Debian release on several CDs for just a few USD.