Most freelancers put calls-to-action on their sites asking prospects to set up a consultation. This is a great strategy, unless your prospects aren’t quite sure if they want to purchase your services yet. Add a lead capture form on your site where people can sign up to get more information. Then you get their contact information and can continue to market to them.
Ubuntu updates yearly, once majorly and once with just fixes. But each iteration brings new tools and developments. Last year the Linux distro even made the leap to tablets; that after trying to power smartphones in 2015. The latest version for desktops and laptops comes with a full suite of software (including LibreOffice), access to thousands more (and many free—just look for the penguin icon throughout this story). It's the Linux of choice here at PCMag, for it's one that is easy to master by just about any user.

Ready to install a whole metric butt-load (that's a thing) of programs for Windows all at once, like after you purchase a new PC? Don't grab them all individually—visit Ninite first and check off all the programs you want. You can then download a custom installer that will place all the programs on the PC in one massive installation session. A huge number of the products on this list are available right there.
Each directory represents a one-time investment from the agency to set up a profile. Each listing represents a possible lead generation opportunity. While there are thousands of agencies listed in those directories, businesses may have the option to set up themselves in more curated directories. For examples, HubSpot's agency directory lists only 600 agencies. 
The freedom to run the program means the freedom for any kind of person or organization to use it on any kind of computer system, for any kind of overall job and purpose, without being required to communicate about it with the developer or any other specific entity. In this freedom, it is the user's purpose that matters, not the developer's purpose; you as a user are free to run the program for your purposes, and if you distribute it to someone else, she is then free to run it for her purposes, but you are not entitled to impose your purposes on her.

I may not know you, but I’d be willing to guess you’re a pretty good salesperson. You’ve probably said, “Put me in front of someone, and I can close them,” a time or two. I’ve come to notice that the biggest problem facing salespeople isn’t selling, it’s lead gen. You can be the best salesperson in the world, but if you don’t have prospects to sell to, it doesn’t matter.


This is the original call to the community to start using the term ‘open source‘ that I issued on 8 February 1998. The event referred to in the first paragraph is the 23 January announcement of the Mozilla source code release. Because this is a historic document, I have fixed some link drift but haven't re-styled it to match the rest of my site. Though it has been converted to XHTML rather than HTML classic, except for this gray box and the RCS date at the bottom it looks pretty much exactly as it did then. There are Spanish and Indonesian translations of this document.
The Opera browser has been keeping up with the big boys for years, and it does so now by incorporating features no other browser has, in particular a built-in VPN service to keep your browsing secure, as well as ad blockers, a turbo mode, and even a battery saver that lets your laptop run longer than other browsers accessing the same content. It also comes in multiple versions for mobile, including Opera Mini, which compresses pages before you even load them.
The Linux kernel, started by Linus Torvalds, was released as freely modifiable source code in 1991. The first licence was a proprietary software licence. However, with version 0.12 in February 1992, he relicensed the project under the GNU General Public License.[28] Much like Unix, Torvalds' kernel attracted the attention of volunteer programmers. FreeBSD and NetBSD (both derived from 386BSD) were released as free software when the USL v. BSDi lawsuit was settled out of court in 1993. OpenBSD forked from NetBSD in 1995. Also in 1995, The Apache HTTP Server, commonly referred to as Apache, was released under the Apache License 1.0.
Getting you and your business featured in the media is a great way to attract new prospects. All you need to do is a little public relations to make it happen. Keep an eye out for opportunities where your business can be a part of an interesting, informative, or entertaining news piece. Publish press releases and pitch these ideas to local journalists and news organizations to see if they get picked up.

Thus, free software means that computer users have the freedom to cooperate with whom they choose, and to control the software they use. To summarize this into a remark distinguishing libre (freedom) software from gratis (zero price) software, the Free Software Foundation says: "Free software is a matter of liberty, not price. To understand the concept, you should think of 'free' as in 'free speech', not as in 'free beer'".[22] See Gratis versus libre.


Directories pop up across the internet for a number of different industries. A mortgage lender should ensure they are listed on Trulia's marketplace. If you are trying to grow your plumbing business, consider adding you listing to Thumbtack. It may prove worthwhile to invest in getting your business on a curated listing page, like the kind that Product Hunt specializes in producing. No matter the industry, marketers should investigate if online directories exist that cover their fields. Adding a listing to an online directory may only take a few hours and may end up producing leads for years.
In fact, such a movement exists, and you can be part of it. The free software movement was started in 1983 by computer scientist Richard M. Stallman, when he launched a project called GNU, which stands for “GNU is Not UNIX”, to provide a replacement for the UNIX operating system—a replacement that would respect the freedoms of those using it. Then in 1985, Stallman started the Free Software Foundation, a nonprofit with the mission of advocating and educating on behalf of computer users around the world.
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The issue of binary blobs in the Linux kernel and other device drivers motivated some developers in Ireland to launch gNewSense, a Linux based distribution with all the binary blobs removed. The project received support from the Free Software Foundation and stimulated the creation, headed by the Free Software Foundation Latin America, of the Linux-libre kernel.[47] As of October 2012, Trisquel is the most popular FSF endorsed Linux distribution ranked by Distrowatch (over 12 months).[48] While Debian is not endorsed by the FSF and does not use Linux-libre, it is also a popular distribution available without kernel blobs by default since 2011.[47]
Our favorite messaging service takes security seriously—it's Snowden-approved!—using its own open-source protocol to do end-to-end encryption, even on voice calls. It's not as much fun as some of the others, but still supports sending photos and video, plus group messaging. On Android, Signal can completely replace the SMS texting app; on iPhone you need to get other users to download Signal or you can't talk to them.

Finally, note that criteria such as those stated in this free software definition require careful thought for their interpretation. To decide whether a specific software license qualifies as a free software license, we judge it based on these criteria to determine whether it fits their spirit as well as the precise words. If a license includes unconscionable restrictions, we reject it, even if we did not anticipate the issue in these criteria. Sometimes a license requirement raises an issue that calls for extensive thought, including discussions with a lawyer, before we can decide if the requirement is acceptable. When we reach a conclusion about a new issue, we often update these criteria to make it easier to see why certain licenses do or don't qualify.
Creating exceptional content or installing a new messenger bot on a website are examples of time-intensive marketing tasks. Passive lead generation methods are intended to help a marketing team save time while still contributing to bottom-line lead goals. Implementing passive lead generation means a business is converting net new leads while putting in the minimal amount of continual effort. It does not mean that no effort is required. Rather, a business will need to invest time up front in order to set up these plays. The key difference is that these efforts will not require daily attention, measuring or tweaking in order to help a business grow. Passive lead generation will follow an automated methodology.

If you've got a Microsoft account, you have access to Outlook.com, the successor to Hotmail and Live mail and our Editors' Choice for Web-based email. There's still the Outlook program itself for Windows and Mac—it comes with Microsoft Office—but this free option is a perfect, minimalist, consumer-based webmail, complete with OneDrive integration. Interesting features include Sweeps, so you can, for example, delete all messages from one sender at once, and built-in chat—including Skype video chat. The version for iOS is particularly great.
Google built Hangouts into its services as a replacement for the Google Talk messaging service, but Hangouts adds voice and video calls. It's unique for this roundup in that it doesn't require an installer, it just works in your browser (though getting the Chrome Extension is recommended). It's perfect for talking to other people on Google—you can get up to nine people in a video chat, all for free.
Ubuntu updates yearly, once majorly and once with just fixes. But each iteration brings new tools and developments. Last year the Linux distro even made the leap to tablets; that after trying to power smartphones in 2015. The latest version for desktops and laptops comes with a full suite of software (including LibreOffice), access to thousands more (and many free—just look for the penguin icon throughout this story). It's the Linux of choice here at PCMag, for it's one that is easy to master by just about any user.
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