Software that is free only in the sense that you don't need to pay to use it is hardly free at all. You may be forbidden to pass it on, and you are almost certainly prevented from improving it. Software licensed at no cost is usually a weapon in a marketing campaign to promote a related product or to drive a smaller competitor out of business. There is no guarantee that it will stay free.
Completely FREE Software is a program listing service and software library. It does not produce its own software. Like any library it does not enter into copyright disputes between authors publishers and copyright holders. It is up to the legal owner to pursue copyright infringements directly with a program’s author and/or publisher. Completely FREE Software assumes that ALL copyright issues are resolved (even when told otherwise) and that program authors have full permission to use the characters, concepts and ideas presented in their programs. Program authors and publishers can request that Completely FREE Software remove any listed program and this will be carried out as soon as possible. A program will also be removed if Completely FREE Software receives notification from a duly recognized Officer of the Court pertaining to a legal ruling which would prevent that program from being listed. However RESPONSIBILITY and LEGAL LIABILITY in the area of copyright rests solely with the program author and/or publisher and not with Completely FREE Software or its WebAuthor(s), staff or agents.
While this seems scary at a first glance, the keyword here is less – Facebook isn’t going to get rid of the revenue they make from advertisers, they are simply going to limit the quantity and demand more quality from their business pages. Therefore, more than before, it’s crucial for advertisers to create meaningful content and build up engagement with their page on Facebook.

“Free software” does not mean “noncommercial”. A free program must be available for commercial use, commercial development, and commercial distribution. Commercial development of free software is no longer unusual; such free commercial software is very important. You may have paid money to get copies of free software, or you may have obtained copies at no charge. But regardless of how you got your copies, you always have the freedom to copy and change the software, even to sell copies.
Take Huckberry as an example. They team up with clothing retailers and sell exclusive versions of retailers' items on Huckberry's online store. For Huckberry, they are the single source where an interested shopper can purchase the made-for-Huckberry exclusive item. For the retailer, they get exposure to their brand while also having another online venue to find new customers. It's a win-win scenario that's a low-cost investment for the retailer.
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