With bought leads, these lists are typically made of potential candidates that have shown interest in related products and services to what your business may offer. So there is a good chance that at least a good chunk of these leads will prove to be successful in the conversion process. With each free sales leads that you work to obtain, there is no guarantee whatsoever that the lead will produce the results you want, and the leads in your inbox will likely be more scarce than the packed list you can purchase.
An alternative is creating curated-focused pillar content pages. Pillar content is a new way to approach content marketing. The technique involves creating a unique piece of content that targets a topic related to your business that a marketing team wants to rank for on a SERP. A business will then link to this piece of pillar content on its own site in addition to having the page receive outbound links. Some great examples of highly effective pillar pages show that marketing teams don't need to invest in pieces with thousands of words but rather can rely on curation. They can still produce amazing content, while saving time.
Do you use professional-quality software like Illustrator or InDesign? Here’s where you can get accurately dimensioned templates. All of your familiar functions will still be available, and you can place frames wherever you need them for text and images. You’ll also find the dimensions of a wide variety of label formats on A4 – the efficient way to make your own templates.
Your freelance website should be more than just a glorified portfolio and contact information. Every page on it should be optimized to help your leads convert. Use your words wisely by highlighting the value of your services on the site. Include prominent calls-to-action encouraging site visitors to join your mailing list, set up a consultation, or make a purchase.
Placing legal or practical restrictions on the comprehension or modification of a program, such as mandatory purchase of special licenses, signing of a Non-Disclosure-Agreement (NDA) or - for programming languages that have multiple forms or representation - making the preferred human way of comprehending and editing a program ("source code") inaccessible also makes it proprietary (non-free). Without the freedom to modify a program, people will remain at the mercy of a single vendor.
Getting you and your business featured in the media is a great way to attract new prospects. All you need to do is a little public relations to make it happen. Keep an eye out for opportunities where your business can be a part of an interesting, informative, or entertaining news piece. Publish press releases and pitch these ideas to local journalists and news organizations to see if they get picked up.
Freeflys: Another strong contender in the freebies space, Freeflys has appeared on NBC’s Today Show, The Doctors, Fox News and a handful of other media outlets. Similar to most of these sites, Freeflys utilizes email alerts to tell users about free-sample offers as they happen. The site also allows you to search for a specific product with the handy search bar.