The obvious choice of Office tools if you are a firm believer in open source, LibreOffice was a fork from the original OpenOffice years ago (itself an offshoot of StarOffice). Inside are word processor, spreadsheet, and presentations programs, a vector graphics editor, a math formula editor, and a database. It's a little more awkward to use than the desktop version of Microsoft Office, but you can't beat the price. Grab the LibreOffice Viewer app for Android to look at files.
Ubuntu updates yearly, once majorly and once with just fixes. But each iteration brings new tools and developments. Last year the Linux distro even made the leap to tablets; that after trying to power smartphones in 2015. The latest version for desktops and laptops comes with a full suite of software (including LibreOffice), access to thousands more (and many free—just look for the penguin icon throughout this story). It's the Linux of choice here at PCMag, for it's one that is easy to master by just about any user.
On February 3rd 1998, in the wake of Netscapes announcement to release their browser as Free Software, a group of people met in Palo Alto in the Silicon Valley and proposed to start a marketing campaign for Free Software using the term ``Open Source.'' The goal was to seek fast commercialisation of Free Software and acceptance of Free Software by the companies and venture capitalists of the booming new economy. As a means to this end, they made a conscious decision to leave aside all long-term issues (such as philosophy, ethics and social effects) related to Free Software, feeling these posed obstacles in the way of rapid acceptance by economy. They proposed to focus on technical advantages only1.
Since free software may be freely redistributed, it is generally available at little or no fee. Free software business models are usually based on adding value such as customization, accompanying hardware, support, training, integration, or certification. Exceptions exist however, where the user is charged to obtain a copy of the free application itself.
Everyt business runs on opportunity. It runs on the potential of the new prospects that could turn into paying customers. These incoming prospects are called sales leads and they hold a strong place in the success of a company. So today we ask whether or not buying sales leads is the right decision to help your company grow, or if free sales leads are the way to go. Let’s look into the basic terms before we dive into the whole ordeal:
Proprietary software uses restrictive software licences or EULAs and usually does not provide users with the source code. Users are thus legally or technically prevented from changing the software, and this results on reliance on the publisher to provide updates, help, and support. (See also vendor lock-in and abandonware). Users often may not reverse engineer, modify, or redistribute proprietary software. Beyond copyright law, contracts and lack of source code; there could be additional shenanigans keeping users from exercising freedom over a piece of software, such as software patents and digital rights management (more specifically, tivoization).
Foxit Reader is free for not just reading, but also creating PDFs and collaboration on the files (at least you can with the Windows version; Mac and Linux are more limited). Foxit's MobilePDF apps are on iOS, Android, and Windows Phone. What's more, they support a tech called ConnectedPDF so you can send PDF files and even update them after you send them (thanks be to the cloud).
Software can be expensive if you're not smart about it. Free programs have been a mainstay of the desktop experience for decades, and the offerings only get more powerful and fascinating each year. As PCs compete with smartphones, it gets even better. Software developers can adopt an ad-based model, donation-ware to keep things afloat, or a shareware/freemium model that charges for extra features.
A report by Standish Group estimates that adoption of free software has caused a drop in revenue to the proprietary software industry by about $60 billion per year. In spite of this, Eric S. Raymond argues that the term free software is too ambiguous and intimidating for the business community. Raymond promotes the term open-source software as a friendlier alternative for the business and corporate world.
Too often a business will invest solely in how-to type of content. If you are a social media software company, you may invest in how-to posts as new social media tools become available. These posts can be super helpful, and a business may end up ranking high on search engine result pages (SERPs) with a how-to piece of content. The problem is that there are hundreds of businesses writing the same posts, so the pool of competition is quite large. Secondly, these posts don't age well. Snapchat might update their context cards next week, which would mean marketing teams need to update their posts with new information and new screenshots.
“Free software” means software that respects users' freedom and community. Roughly, it means that the users have the freedom to run, copy, distribute, study, change and improve the software. Thus, “free software” is a matter of liberty, not price. To understand the concept, you should think of “free” as in “free speech,” not as in “free beer”. We sometimes call it “libre software,” borrowing the French or Spanish word for “free” as in freedom, to show we do not mean the software is gratis.
Google Drive has morphed over the years to become the official place where you store your cloud files for use with Google Docs, Sheets, and Slides (Drive's online and mobile equivalents to Word, Excel, and PowerPoint). But it also doubles as a sync service on the desktop, a la Dropbox or OneDrive, storing any kind of file, with apps for access to those same files on mobile devices. Throw in the office suite aspects and the 15GB of free space online (shared with other Google services), and you've got a real winner, worthy of a 5-star rating.
Copyrights are a method of protecting the rights of the creator of certain types of works. In most countries, software you write is automatically copyrighted. A license is the authors way of allowing use of their creation (software in this case), by others, in ways that are acceptable to them. It is up to the author to include a license which declares in what ways the software may be used. For a proper discussion of copyright see https://www.copyright.gov/.
Engaging with Hashtags: Pretty much every social media site uses hashtags. You can connect with like-minded strangers and even find high-quality prospects by using the right hashtags in your posts and engaging with others who’ve used hashtags in their posts. For example, if you sell homes, the hashtag #realestate is full of leads and prospects when you search it.
Once a pricey alternative to handling basics for PDF viewing and editing, the latest version is totally free for private and commercial use, but PDFs may get watermarked if you save them (removing the watermark requires an upgrade). They say 85 percent of the features are free, however, including the lite printer to create PDFs with other programs, form filling, multiple language support, OCR, and more.
Take Huckberry as an example. They team up with clothing retailers and sell exclusive versions of retailers' items on Huckberry's online store. For Huckberry, they are the single source where an interested shopper can purchase the made-for-Huckberry exclusive item. For the retailer, they get exposure to their brand while also having another online venue to find new customers. It's a win-win scenario that's a low-cost investment for the retailer.
FileHippo is a pretty solid repository of freeware and shareware apps to be found for Windows and Mac. On the Windows side, you can find updates to third-party utilites by running this utility, which replaces its old Update Checker. It compares what's available on FileHippo.com against what's installed on the PC and helps download the latest version (via FileHippo.com, of course).
It's not going to outpace the paid anti-malware tools for effectiveness, but the easy-to-use Panda is more than capable of keeping up with the freebies. It will even automatically check USB drives you insert and launch a "vaccination" against launched processes on the USB drive. Just watch out during Panda installation as it tries to reset some of your defaults—the price you pay for "free."
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